Cathy is a "builder" who specializes in transforming marketing departments into high-performance engines. With over 20 years of experience at the intersection of B2B strategy and global security, she has established inaugural marketing functions for premier firms in the risk, investigations, and compliance sectors.

Throughout her career, Cathy has scaled brand authority and driven sustainable growth by bridging the gap between complex technical solutions and market-dominant strategies. Beyond her consultancy, she is a dedicated advocate for the marketing and security communities. She currently serves as the Chair of Women in Security (WiS) and is the Immediate Past President of the American Marketing Association (AMA) Washington DC chapter. These leadership roles keep her at the forefront of the industry’s most pressing challenges, ensuring her strategies are always grounded in trust and deep domain expertise.